Kia has indefinitely delayed the launch of the high-performance EV9 GT, just weeks after postponing the EV4 sedan. The EV9 GT, unveiled at the 2023 Los Angeles Auto Show, was intended to combine the practicality of a six-passenger SUV with the appeal of a performance vehicle. However, changing market conditions have prompted the automaker to put the model on hold, with no new launch date announced.
Declining EV Sales and Tax Credit Impact
The delay follows a significant drop in EV9 sales, which plummeted from 1,941 units in October 2024 to just 666 units last month. This downturn is largely attributed to the elimination of the federal clean vehicle tax credit, which made EVs less affordable for many consumers. The EV9 GT, positioned as a premium variant, would have faced even greater price sensitivity in this environment.
Price and Performance Specs
The EV9 GT was expected to command a high price tag, likely exceeding $76,000. While expensive for a Kia, the model offered substantial performance upgrades. Its dual-motor all-wheel drive system would deliver an estimated 501 horsepower, enabling a 0-60 mph acceleration time of just 4.3 seconds – a significant improvement over the GT-Line’s 379 hp.
Key Features and Tech
Beyond the powertrain, the EV9 GT was slated to include electronically controlled suspension, larger brakes, and virtual gear shift technology. The vehicle would also feature an electronic limited slip differential, unique styling elements, and a North American Charging Standard (NACS) port for compatibility with Tesla’s charging network.
Broader Trend of EV Postponements
Kia’s decision to delay the EV9 GT aligns with a wider trend of automakers scaling back EV plans in response to slowing demand and economic headwinds. Ram recently canceled the 1500 REV, while Volkswagen abandoned plans to bring the ID.7 to the U.S. market. These moves suggest that the initial enthusiasm for EVs may be cooling off as manufacturers reassess market conditions.
What This Means
The indefinite delay of the Kia EV9 GT underscores the challenges facing EV adoption. The loss of tax credits, coupled with high prices and uncertain consumer demand, has forced automakers to reconsider their electrification strategies. While EVs remain a long-term priority, the current market environment demands a more cautious approach.
The EV9 GT’s postponement, alongside the EV4’s, signals a recalibration of Kia’s EV roadmap. The company, like others, is adjusting to a more volatile market, where consumer sentiment and economic factors play a decisive role. For now, the high-performance EV9 GT remains on hold, awaiting more favorable conditions
