2026 is here. North America is hosting. Again. You know the drill, football is a massive deal, but let’s pivot to Mexico. They’re the co-hosts. Third time around. A first for any nation.
Back in 1970. The World Cup came to town. England had won the thing just four years prior. Now Mexico wanted its own celebration. The RAC and Motor Sports Association had a crazy idea. They wanted speed. They wanted chaos.
They called it the World Cup Rally.
Ambition runs high when the stage is already set.
It was an experiment. A disaster? Maybe. But it birthed the Dakar. Everything connects. Sometimes the path isn’t straight.
